Max Clifford (PR to the rich and notorious) has published a ‘ten-point guide’ to becoming famous.

He says:

“There’s no set route or set of rules to achieving fame. Nowadays it’s possible for people to become famous literally overnight… Talent doesn’t even really come into being famous any more – it helps, obviously, but most of it is just about being seen and with the right people, and then really knowing how to capitalise on it.”

What a depressing insight into the vacuous nature of what we define as ‘fame’ (and probably, society as a whole).

I could make a tenuous connection here around ‘what brands could learn from this’ but I can’t bring myself to. Instead, gorge yourself on Max’s (pretty obvious) top ten:

1. Appear on a reality series
2. Enter a talent contest
3. Be abysmal on a talent show
4. Gain fame by association
5. Date a celebrity
6. Flaunt your body
7. Date a Royal Family member
8. Make a home sex video
9. Be a success on MySpace
10. Be in the right place at the right time


2 Responses to “Fame”

  1. Faris Says:

    Nice – I wonder how this might have impacted on our celebrities…

    And well done on not applying it to brands šŸ˜‰

  2. Doug Says:

    too true mate. i reckon those 10 points would make for a big tick from mr moira!

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